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Made-to-Measure Makeup: Lancôme Shows Off Its Custom-Foundation Skills at SXSW

Are you old enough to remember getting “color printed” at your local department store makeup counter? Cosmetics brand Prescriptives, founded in 1979, rose to prominence in the 1990s with its custom-blended foundations, allowing customers to incorporate their chosen finish and coverage into their custom-matched…

50 Shades of Beige: Can Tarte Make Up for Excluding Us?

This past May, when Miss USA 2016, Deshauna Barber, crowned her equally beautiful successor, Kara McCullough, during the 2017 pageant, I knew it was going to be quite the year for a new brand of unapologetic #BlackGirlMagic. Because not only the pageant world, but the beauty industry as a whole has been making some…

The Real MVPs: My #Faves From Fenty Beauty (Hint: It’s Not the Foundation) The Real MVPs: My #Faves From Fenty Beauty (Hint: It’s Not the Foundation)

I have a confession to make. I’m not a fan of Fenty foundation. *Ducks.*

Makeup Mecca: Marjani Beauty Is a Marketplace Made for Us, by Us Makeup Mecca: Marjani Beauty Is a Marketplace Made for Us, by Us

Like many of us, entrepreneur Kimberly Smith is a self-confessed “beauty junkie.” This corporate attorney by day is obsessed with cosmetics, yet—also like many of us—wasn’t finding the variety she needed in mass retailers.

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